The Complete Guide to In-Store Radio Solutions For Retailers


How Do You Know If You Need Radio In Store?

We really need a in-store radio! You may be wondering why? To begin with, we go to retail stores every day to get what we need. There are countless products everywhere. A regular announcement system for in-store advertising and awareness of the products available is required to make customers aware of the products’ availability. The time has come to seriously consider retail marketing strategies, especially those that begin with in-store radio.

What Is an In-store Radio”?

An in-store radio station is a customized radio platform especially designed and created for any retail mall or retail store. It’s an audio-streaming platform created for any retail outlet which is used for marketing, branding, promoting & broadcasting in-store announcements. An exclusive as well as important marketing & communication tool. Instore radio is not just for music but it’s also for announcements, important messages for your customers, about your new offers, your newly expanded business, etc.

Today we’re going to understand in depth all the details about the retail or in-store radio station. Procedures will be explained. How can you start using our services? Let’s see some introductions first. In-store or retail radio can become a key for your business, part-time entertainment for yourself or others. You can be a part-time entertainer as well. One more thing that I would feel proud to tell you is that. You won’t be supporting any foreign country’s economy, but you will support your own nation by starting your own retail radio station.

If you create your own in-store or retail radio station, for example, in your restaurant, hotel, gym, or office, then you have access to broadcast all your content among the people. Visiting your retail store for example, different offers running in the store upcoming events announcements about newly launched brands, upcoming events, and important announcements about new resolutions in your store our instore radio contributes to this work very softly for you. And actually, you’ll be the citizen to support your nation by running an Indian retail radio station.

Awareness through radio

Maintaining Social distancing, reminding people to be safe and wearing masks telling people about important tips policies, etc. Instore radio plays a very important role in this because Music helps people connect with each other as per the matching choices. Colors and music are very good friends. Why I’m telling you this is that colors and music are very good friends because, in especially clothes stores when people shop in good mood, they shop more than usual. Because music puts your mood to enjoy them more than expected. When customers shop, they don’t only spend money on your products but they also remember your product brand and they actually keep it in mind for their amazing experience while shopping with you. Instore radio actually makes you feel that era around you.

Customers always come back to you for your pampering services, as you make them feel good with your services. Instore Radio is a platform where you can control the activities but it doesn’t involve you taking care of it 24/7. As we all know, businesses have many phrases to solve and also increase the business. Especially in India it is very important and must to announce your business and work. According to a survey in foreign countries, people prefer listening to activities more than watching activities. As we use social media as well nowadays. So, it becomes very easy to find your broadcasting platform on the common search bar. As running an Indian retail radio, you also represent your country there.

At this point here comes your patrons who help by investing and you have to show them the results of your marketing strategy. No worries about your marketing strategy because we will help you with this also. Playing ads on your in-store radio will always increase your business. How?? This is going to be a question for every in-store or retail radio operator. For ads, they pay you, and also give you some permissions about their product. When you give accompaniments to your customers, they bring more customers to you, and automatically your sales increase.

What our Satisfied customers say. You must read

Our instore and Indian retail radio will surely attract your customers. But it also depends on how amazing the content you broadcast for your business. All attractions tend to change the mood and behavior of customers.

Points to Consider:

1. Choosing your brand to sparkle your positivity.

2. Give spotlight to your store image. This means you can Brand, Position, and Portray your identity and your business.

3. Bring your products into the spotlight.

4. Intensifying your products. Setting up the level of your entertainment and creating a whole zone.

5. Crunching up the customer list means making more and more customers that it would become loud.

6. Making the best deal with customers. I’ll say just make them choose an amazing thing and direct them for it.

7.  Having your big audience group is a great thing and the silver lining will be your attention to them and impressive services.

8. Highlight your offers, benefits, and perks for customers in front of your competitors.

9. At your in-store radio connections should be strengthened offend between your customers and prospects, stores.

10. Spread your business culture with the support of a campaign and launch your products at the right time like the best season to trade.

Business hookups

Worldwide there are a lot of fans of Indian music. And on Indian retail radio playing popular melodies can attract an audience towards you more. Music has different faces, so where it works for business. Pleasant evening music can get you to tip over your delicious food and restaurant services. Instore radio and retail radios work magic in a busy restaurant fast and energetic music help businesses to work faster because it frees up space for new visitors. Colors and romantic music are like best friends so people with a romantic mood Shop more and also advise others to visit. Accessories businesses need music that can make you fall in love with yourself and instead of thinking about the price visitors would think about the beauty of your products. International hits are likely to listen on High scales nowadays which can promote your mocktail counters and also increase your wine business as per the ladies love it, a teenager not allowed to drink but can go for mocktail and father can have their drinks. Girls and boys, adults, senior mentors, students, etc. Society has different types so according to that, you should choose your songs, content, and playlist. Music can lead your business in a very good way that customers will promote your business.

Here pops up the new question about playing the other playlist on your instore or retail radio. Like Spotify, gaana, saavan, etc. Using it for your parties is ok but in public, you can’t play it like that for your business because it’s illegal to present others’ ideas like yours in front of an audience and impress them. In this situation, instore radio gives originality to your work. As you start working with us it’s licensed and certified by the government. Procedure for using retail radio station. The setup for the radio is very simple as you won’t have any technical issues. Small players are enough. The Internet and power supply is all you need to start your in-store radio. The connection of the player at your place with the server allows you to play music and for other activities. Making the decision with the right choice for your business on…You can follow the steps programming your schedule as per the requirement, according to events and festivals, offers of the stores, and announcements. Playlist setup on time can help you be less engaged in radio work as you do it on a daily setup or weekly. We give you royalty-free music. Selecting your own song as per your choice can be time-consuming but can also be satisfying.

Music for instore or a retail radio station where we can find a good playlist or good collection for this??Well… We will help you with this as well because we have many playlists which can help your schedule. Go search on the internet for a Worldwide music collection. As per the local news and get daily news updates for your audience.
How can I schedule the music and playlist for my radio?? You can schedule your content for upcoming events and parties, and festivals. We give a dedicated scheduling software that can schedule and broadcast your content based on your requirement. Forex. You can decide which content you wish to play as per your decided schedule at peak hours you can schedule and run specific promotional offers 
The most important thing is in malls, events, restaurants, and parks.
Announcements… Are very important in public places such as closing and opening times. Talking about new rules for traffic when people drive back home. It often happening small children get lost in public places very easily so the announcements help them get back. Your jingles promoting your sponsors after specific song number

Ideally, price starts at just rupees 1000 per month it also depends furthermore the prices depend on what other added services you wish to go for we have several other services that you can benefit your retail mall or shopping with we can give you we can broadcast professionally recorded links which have different offers discounts, etc. on a regular basis. We give you royalty-free music on a regular basis so that your listeners always get to hear fresh music. To keep your customers engaged you can also give special programs on general knowledge petrol prices share market. We can also broadcast special

What will be broadcast on our Indian retail radio?

Apart from broadcasting music and regular offers, as a filler, an extra added listening experience 
We can broadcast special programs in tiny time slots of 1 minute like general knowledge shots, news headlines, current affairs, upmarket trends, trending products, gadgets, etc.  

This can be a great opportunity for your customers to broadcast in-depth about the features and specialties of their products sold in your retail shopping center or mall.

You can charge them separately for the number of seconds it shall be produced and broadcasted or advertised for the number of times in your retail mall.

For Example, Johnson and Johnson have special broadcast messages about their products and features.
These messages will instigate the buyers and the customers in the retail mall and create awareness about their products.
This will eventually boost the sales of the particular brand.

This is exactly the way Amazon and Flipkart charge their customers for having the products listed on the top ranking and the top search result pages of their websites.

Suddenly you get special offers when you subscribe annually.


It is the need of the time and it’s high time if you have not already started your retail radio station.
It is just not a great platform to talk about what products you sell.
It will also be extremely beneficial for your customers to get notified time and again which product is kept in which corner of your retail mall.
The conclusion is

1. Retail radio is the need of an hour.
2. It is the easiest and the most economical tool to hammer your products to your customers visiting your premises and whose great number of sales.
3. If you haven’t yet decided or started your retail radio already you have lost your business but you are given an opportunity by your competitor to attract your customers.
4 It is a human tendency that having personal connections via talks always builds better bonding amongst human beings. It is exactly the way how a salesman makes a personal bonding with their customers. So here is your retail radio station. Start Now. 

Leave a Comment

Open chat
Hi, I am Priya.
I am going to get your Radio On-air in just 3 minutes!